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In nowadays,most chinese florists have set up the flower dilivery to door subject.This is a good thing which is not only convenience to buy flowers for consumers,but also promote the florists reputation,increase florists revenue.However, in the process of practice, many Chinese florists pay no attention on details, take for granted to guess customer psychology,as a result,their kindhearted did the wrong thing,make the customer dissatisfied.The following two kind of common problem,the Chinese florists who had flower delivery service need pay attention.

First of all,flowers are not the more “fresh”the better.In China,florists may meet some critical customers,they always believe that the flowers which were delivered to door are leftover flowers in the florist, consequently,some florists specially choose flowers in the bud which were just perchased to deliver to door,believe the customers have nothing to say.Some other shop keeper think that the flowers in bud can keep alive for the longest time,customers must be very satisfied after seen it.In fact this is not true.It is different between sending gift flower to door and people buy flowers place at home.If people buy flowers for themselves,they would choose flowers in bud,hope it can keep a longer time.But Under normal circumstances people reserve sending flowers in florist,often request a good effect at the moment it arrived,if when reciever get the flower basket and it is full of flowers in bud,it can be imagined that the result would be undermined(except for special need situation).Besides,nowadays the flower appreciation level of Chinese people have greatly increased,which are fresh flowers,which are withered flowers,customers can see the difference.Certainly,some flowers delivered by individual Chinese florists are really not fresh,this is more inadvisable,in the end only to drop it's own brand.

Secondly,delivery time is not the earlier the better.Customers would usually request a definite delivery time when they make reservation,but many florists often deliver flower in advance.Those shop keeper of Chinese florists think that the delivery employee may possibly meet with various problem,then be later than customer's promissory time,and delay customer's plan,thus send it earlier can be more safe. Which they don't know, sometimes it is precisely because of sending it too soon will also cause customer's dissatisfaction. For example a wedding anniversary of one year,the custom want to give his wife a surprise,he decorate the house secretly before his wife come home from work,and prepare several delicious dishes,besides he reserve a bunquet of flowers,and let the florist send it at two kind of s'urprise.But when it was about 5:30,the deliever of the florist knocked the customer's door.At this momen,when faced with the panting deliever,the customer should accept the flower or not?Actually,as a florist,they should have considered this details.If the deliever arrived too early.they can wait near it for a while,and send it into by the appointed time, so embarrassing situation can be avoided completely.


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